Zack_of_Steel, on 20 July 2012 - 07:41 PM, said:
Won't happen. Nike owns the rights to promote the NBA as "The shoe of the NBA", so naturally they'll be protected under the new deal. Just like KIA being the "Official car of the NBA", we wont see Ford, Chevy, Toyota, etc. popping up on jerseys. Until the deals that are currently in place expire, then I'm sure the NBA will say that all companies can battle over a spot on a jersey simply because they want to generate even more income through competition.
Regardless, this idea is retarded. I'm just completely and entirely against this.